If you think this book is a simply a reference guide to t shirt printing – think again. Beams T is a cutting-edge Japanese fashion chain that puts the emphasis on new ideas in art and design; their ethos is not just fashion – it’s about integrating creativity and style in the form of that everyday essential: the common t shirt.
The Beams T stores are renowned for their minimalist aesthetic and are frequently used to showcase the work of local artists, their work adorning the walls. A unique revolving hanger ensures that focus and attention is on the clothing. For Beams, the t shirt is a canvas for new ideas – a tool for expressing inventive design.
There are over 300 designs in this book and it’s all about the inspiration. It’s really aimed at the artist who wants to branch out into t shirt design; there’s nothing in here to teach you how to print t shirts but there is an immense amount of eye-candy to encourage and inspire you. There is some really cool stuff in here. Over the last 20 years, Beams have collaborated with esteemed artists such as Tsuyoshi Kusano, Tsuyoshi Hirooka, Kiyoshi Kuroda, Kenjiro Harigai, and Tomoki Kurokawa.
If you’re looking for help with those cheeky hen-night t shirts you drunkenly volunteered for then you certainly won’t find it in here (in fact don’t bother, it’s never a good idea – stick with the L-plates). What you will find though is a sexy coffee-table essential on art and design. And, you might just get around to designing your own tees with the help of our friends at Beams.

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